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10 seconds is all it takes? (How to grab the attention of your audience with your web site)
FACT: 30 to 60% of visitors tend to drop off and click to another site when they are forced to click their mouse more often than necessary. FACT: People who use the internet are usually those who are always on-the-go and don't want to spend time figuring out how to navigate any web site. FACT: It takes all of ten seconds for most first-time visitors to spend time on any web site before deciding if it's worth any attention. Yes, it only takes ten seconds for viewers to get interested and stay a little longer to know more about your site and get the information they're looking for. This is the main reason why the first page is the most important in any web site. Rule of thumb is to have a page that is direct to the point, doesn't waste time, and doesn't waste bandwidth. It's necessary that you get to the crux of your message and do it quick. Or else your audiences are outta here. Studies prove that human nature cause to lose focus on whatever it is that we are paying attention to after the initial ten seconds. The mind seem to think that after ten seconds, either the object of attention gets better and interesting, or the attraction just fades because of too many things. And ten seconds is important in any web designer's job. A designer has to remember that in ten seconds, the web page should be able to deliver something useful, if not everything. One designer relates that ten seconds is enough for an average person to read a length of 40 words. And 40 words can mean a great deal of a good opening paragraph. The opening paragraph according to the designer is your "contract" with your reader. With your "contract", you promise to deliver what your viewer needs, in every page of your web site. And in ten seconds, you should be able load your page and everything in it if possible. In addition, you should also take advantage of the text and its worth for your web site. Text is the first element that gets delivered upon connection. So make reading your text worthwhile. Deliver your promise, and deliver them good. This is the essence of usability in the wide world of the web. Utilizing those precious ten seconds to deliver what you promise, and provide what your viewer needs. Use those ten seconds wisely. Plan, design and execute in ten seconds. People go to your web site because of what they can get from it. Ten seconds is all it takes for viewers to know if you have what they need. So make your ten seconds count. For comments and suggestions regarding this article please contact webmaster@ucreative.com or visit www.ucreative.com">http://www.ucreative.com
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How To Get A Pay Raise From Your Web Site How many of the visitors to your web site take the action you want them to take? Whether you want them to buy something from you, sign up for your newsletter, enter your sweepstakes, or give you contact information to follow up on, you want them to do something. The percentage of visitors who actually do that something is called your "conversion rate. Choosing Your Web Design We would all like to have the best looking website, that's a fact - but if we keep in mind that our main objective is to finally sell our product or service online, we'll realize that maybe design is not the most important factor when it comes to achieve this objective.Professional design is probably the most time consuming part of the web development, so my first tip would be, before you are contacting a Web Design Company, to browse the Internet for companies which offer similar services and products - you will find probably hundreds of them - save in your Favorites four or five websites which you really like, print out these, and show the printouts to as many people as you can, especially to your existing customers, and ask them which one it's more likely is to make them take an action (contact, buy, subscribe) on the site. Why You Want to Include an FAQ In Your Site Congratulations! You've got a brand new site and it's doing pretty well. You check your statistics every day and the hits and page views keep climbing, your links are all in order and everything looks very good. To Flash, or Not to Flash When considering whether or not to incorporate Flash into your website, you must also consider the target market you are trying to reach.For instance, a website which serves as a depository for articles and information catering to lawyers would probably not be a good candidate for a Flash "makeover". Has Your Design Firm Run Amuck With Your Web Site? What's happening to good web site design? Somehow we creative types at interactive and traditional ad agencies have run amuck - we're building web sites that may dazzle the senses, but don't really communicate much about our client's business or products and services!1. Somehow I don't think anyone has a burning desire to spend 30-60 seconds on the Index page of a web site while another fancy Flash animation loads, complete with snazzy graphics, audio, and way cool cutting edge graphics - not!! People want to get real information, not razzle-dazzle graphics showing how great a developer is using the latest whiz bang technology!2. How To Shop for a Web Design Firm? While few companies can boast as we do that our first ten clients are still with us today, many companies often change Web design firms to get a new perspective on how their Web presence could look and perform. The following paragraphs serve as a Buyer's Guide to use when shopping for a new Web design company. Choosing the Right Web Designer Creating your web site can be a tricky process. Choosing the best web design company for your site is extremely important. Dos and Donts in Web Design - part 2 (content) Do know your audienceIt's important to know your audience. If you write for a site that sells toys you'll use other words, colors, images etc. Why Not To Use Web Design Templates For Your Website In today's age of fast food and high-speed Internet, a business may be tempted to take the "more convenient" route in launching a website - buying a template and customising it.Website design templates are like off-the-shelf websites and are targeted at people who believe that launching their own, unique and differentiated website is costly and time consuming, which need not be the case. Good Web Design - What Is It? There is unlimited possibilities when it comes to designing a website. Flash, Database, content management, Client Login, etc,etc. Browser Compatibility Internet Explorer, created by microsoft has been the most popular web browser for many years. But the gap is shrinking with the release of Mozilla Firefox, by an open source community. Sell Yourself First...Your Key To More Sales Selling on the internet is a challenge. There is no way to come "face to face" with your potential buyer. So Much About META Tags! I've written about META tags in the past, and I thought I'd help you expand your search engine optimization efforts and increase your web hits.Rule #1: META tags always go in between the HEAD tags on your website. What Is Your Websites Most Wanted Response? You spend time and money promoting your website; but what do you want to achieve (apart from more page views)? Is it more sales of Blue Widgets? Is it more subscribers on your mailing list? To be exact, what is your site's Most Wanted Response?I ask this question because in the excitement of creating your very own website, it is easy to forget (or not even consider) the main purpose of your site! Alas, I talk from experience!In late 1999 I created Shop Tour UK (http://www.shoptour. Your Website Could be Letting You Down A professionally presented business website is a powerful and essential marketing tool: it's the first thing prospective customers will look at before they decide to contact you.If the copy on your website is not written to an acceptable standard, it may be losing you customers. Creating Quality Websites Websites, there are literally billions of them out there in cyber-space. How many of them do you go to and just think this is boring, bland, or hard to use? It seems like too many to mention. Basic Web Design Principles Home PageHome page should clearly indicate what the site is about. Provide top level navigation on the first page, your logo, and tell to the visitor what he can found on your web site. Why Ugly Sites Sell More Than Pretty Ones What the heck is going on lately? Most internet websites I go to now, all I see are pretty graphics everywhere. I see moving images, I see crazy JAVA, things flying around. 20 Tips to Creating a Profitable Website As an online Entrepreneur you require a successful website.One that you personal own. Do-It-Yourself or Hire a Professional Designer Remember your vision for your company and the brand or statement you want to make when any of your current or potential customers come in contact with you. You have to impress them in all the ways you connect with them.
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