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Make Your Web Site User-Friendly
You can create a website that attracts customers, not repels them, with a little common sense advice. Everyone wants an attractive professional looking website. But too often businesses think they need a GLITZY site with all the bells and whistles when what they really need is a functional site that attracts customers. Creating a user-friendly website doesn't require a lot of money or a staff of professional, high priced, designers. If fact, they can be the very thing that leads you to go overboard. All you really need to know is what your customer wants and how to deliver it in a way that even a first-time visitor can understand. How do you know what your customers want? Listen! Keep track of the questions they ask when they visit or call. Then make sure those questions are answered right on the site. Since the web uses hypertext, it connects to information in many different ways. Unlike a library, where a book just sits on a shelf, a website should allow pages to be accessed the way users think about information. You will have a better site when it is designed to support flexible human behavior and not just one path for people to follow. Visitors will not stick around for slow overloaded sites, that might have looked good but just aren't worth the wait. Remember that for the next few years, most users will access the Internet through slow modems. So web page design that addresses the needs of the masses, has a better chance to be seen and appreciated. Your pages must download quickly, or users may not only, not follow the links, but may also have trouble navigating the site. People are more likely to get lost on slow sites than fast ones and more likely to leave and not return. Even on the Internet, it's true that buyers want to see what they are buying; but over loading a page with slow loading images of products can be a big mistake. You would be better off with small (thumbnail) images and follow with larger images on succeeding pages. Text downloads faster than graphics; but it is important to minimize the words on a page as well. Research on how people read online shows "They don't". They tend to scan. Users prefer concise text that's easy to scan, with a liberal use of highlighted words, bulleted lists and sub-headings. Users would rather have the "facts" than the "fluff"! The average user will probably only spend a few seconds on your home page deciding whether it's worth their time to go further or go on to the other 10 million sites on the Web. If you make users wait to long, they leave. If you confuse them, they leave. If your site is too wordy, they leave. However, if your site is easy to use and is full of useful content, they stay. Remember, anybody can put up a website. But companies that put up a user-friendly site get the business. About the Author ---- Jim Capobianco, the author of "10 Steps to Your Own Home-Based Business", has been self-employed for over 25 years, both on and off line. At his web site, Cap-Tech.com and in his newsletter, The Cap-Tech Times, he shares his experience and expertise when it comes to owning your own business. Come pay a visit at: www.cap-tech.com">http://www.cap-tech.com
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3 Tips For Writing Content That Will Make You Sales Content is king. Without content your website is an empty shell, a skeleton with no flesh, an empty vessel. Website Background Colors and Graphics: What You Need to Know Before Designing Your Website Designing your website means you have to be creative, plan out exactly what you want visitors to see, and then turn these ideas into a design or relay them to a design firm so they can do the job for you. However, the problem with this is you might be coming up with a lot of ideas that are not going to work for you when it comes to the design on your web page. Digitalize It! : (Modification of images with tools such as Adobe CS and Corel) Then it was a choice among crayons, paints and palettes for an artist and designer to create art. 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But the gap is shrinking with the release of Mozilla Firefox, by an open source community. Give Your Web Wite Visitors What They Really Want - Information! Surfing the internet is basically an information-fest! From intellectual discussions to the bizarre.. The Best Simple Software For The Busy Webmaster Here are a few programs I can't do without. They're free, and make being a webmaster much easier. Why Dot-Coms Fail - a Webmasters Perspective Everyday we hear that another company goes out of business.When and why does a dot-com become a dot-bomb?After checking few dozen defunct companies, I think the main reasons for dot-coms failure are:Poor business plan. 9 Ways to Gain Your Visitors Respect The internet is filled with sites and they are good and bad. Some have been known for a long time and some still struggle to get the respect and fame they think they deserve. Imitation, The Smartest Form Of Flattery Unless you are an inventor, most likely you are selling a product or service that is being offered by someone else, somewhere, at some time. The first person to start your type of business would have gone through a lot of trial and error. Website Design Basic Concepts So, what's in a website design anyway? And, how do you get a design that is appealing to the broad and varied tastes of all those Internet surfers out there?This is critical. Your website design is the first impression you make on your customers and visitors. Creating Personal Web Sites (Part 2) This is the second part of a two-part article about creating a web site on the Internet and the tools that you will need to do it.Some basic terminology that you should take a look at before proceeding further:Web Page: A document that contains information created with the help of HTML. Website Design - Choosing Your Colors Wisely Colors convey emotions and emotions heavily influence the decision-making process. Your choice of colors for your website should mirror the message and feeling you to hope to communicate to the viewer. Why Do Images Disappear from a Webpage? In learning webpage design, I encountered many problems that took lots of practice to resolve. Although, I was building web pages using Microsoft Frontpage on my home computer, I used to face lots of issues after uploading the webpage to my website. So You're Hiring a Web Designer-You Have the Right to Demand these 7 Perks Whether you're hiring a designer who has created 10 sites or 1000 sites for other businesses, there are 10 things every website should do for you.1. Cheap Web Design In London Due to the large number of people offering web design services in London, there is always a bargain to be found.Website design firms in London are in a very competitive market and some offer some great deals at various times of the year. Do You Own Your Web Site Design? Your web site has been up for a few months and you are making money hand over foot. While surfing sites one evening, you are shocked to find a competitor using your design. Do You Hate Your Website? Web Site Sales To Hit $316 Billion Over The Next 6 Years What dollar amount does your web site contribute to this $316 billion dollar trend?Have you spent thousands, tens of thousands, or hundreds of thousands on your web site only to discover that it attracts more flies than customers?Do you hate your web site, your web developer or your entire IT department?Do not despair! You are not alone!A great web site is crucial in order to effectively communicate to a business's target audience. It is important for Chief Executives and small business owners to pay close attention to the effect that their web site has on their business.
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