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Eight Website Pitfalls, and How to Avoid Them
Clutter: Too much noise, too much text, and too little white space mean that customers ignore the content. Customers often scan pages quickly, only reading titles or input prompts until they reach the content they want. Be concise, break text up with headings, not too many fonts and consider the reading level of your audience. Confusing navigation: Buttons and menu items should be apparent, links should look like links. Text should not look like buttons or links. Customers do not typically read and digest information in linear order and should be able to move between sections easily. Company-centricism: Customers are task-oriented. They don't know (or care) about departmental structures, or company jargon. Look at your site as an outsider would, by function or task. Use clear, generic labeling and try to minimize the use of company or industry jargon, acronyms or abbreviations unless context is provided. Design by committee: Though teamwork is essential to the success of a website, requiring group consensus for decision making will stop a project in its tracks. Bells and whistles: How a site looks is not as important as the content and the organization of that content. Establish the site layout before attempting to finalize design. High-maintenance pages: Static pages based on dynamic information are quickly outdated. Include dynamic data only if it is needed, and provide a way to maintain it. Back patting: Don't tell customers how great your products are, show them. Keep introductory material to a minimum and focus on your programs or services. Overcomplicating: Designers tend to approach a site as if it should spring whole-formed from their head before it is published. Remember, a website is forever a work in progress and should be approached as such. Publish the information at hand, and the site can expand and revised as needed according to user feedback. Torre DeVito is a web designer from Cary, North Carolina. For more information visit www.pagecandy.com">www.pagecandy.com.
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Website Registration Roadmap - How to Create Your Own Website in 7 Easy Steps Creating your own website is actually easy in today's world of affordable and free web hosts and website building software. Fortunately, even if you have no Internet experience at all you can simply follow directions and build your own website in seven easy steps. Web Templates: Replacing Designers? I've seen articles (and websites) that suggest you can buy a website template and skip the expense of hiring a professional website designer. Recently, I read several testimonials from the very satisfied customers of a website template vendor that mentioned how quickly they were able to get their sites done. Top Ten Absolutely Free Websites for Downloading Cool Fonts The following list of websites is the best compilation of sites on the web where you can download many different fonts totally free. Also, there are a variety of different types of fonts and styles you can download from the following sites so start searching today. Bad Design Characteristics For A Website Making a poorly designed website is one of the easiest things you can do as a webmaster! You barely need to try! If you want to run a successful high traffic website there are many different elements of design that you need to implement, and ones you need to avoid.This article will describe some of the major design flaws in many new websites. 8 Tips for Designing a Great Website Square buttons, round buttons, flashy buttons ? will they match my shoes, my handbag or my tie? Are you stuck in a maze of buttons, headings, bullets, sub-headings and colour schemes?STOP!!!!Take a deep breath and read some practical tips for professional looking websites.1. Give Your Web Site a Small Business Marketing Tune Up Your web site is like your car. Both are significant investments that require the right features and regular and proper maintenance to ensure maximal satisfaction and performance. If Content is King who is Queen? It's been said again and again, when it comes to getting people to visit your site (and stay there for more than 5 seconds), the quality of your content rules supreme. But once you've bowed to interest, saluted relevance and kow-towed to originality, who else must you pay homage to for recognition in the court of website stickiness?The two jewels in the crown of Presentation, for it is of course Presentation who is Queen, are structure and graphical design. Love at First Site: Giving Your Website Visitors the right Impression Think of the people who visit your site as blind dates. When you open the door, your blind date usually knows whether they are attracted to you within the first minute. How Do We Know When Its Time To Redesign Our Web Site? A question we frequently get asked is, "how do we know when it is time to redesign our Web site?" The answer undoubtedly varies.The first thing to analyze is your existing Web presence. How to Make the Online Sales Copy for Your Website More Conversational It has been said that the best online sales copy is one that talks to your prospect as if you are in together in a conversation.But for some of my subscribers to my newsletter, they find it difficult to accomplish. Breathe New Life Into Your Half-dead Website By Using Words That Sell This article may come as a surprise to you.Especially since it is written by a web designer. The Secrets to Successfully Learning Basic HTML If you'd like to create/maintain a website, having some HTML knowledge is necessary in order to create a standard page on the web. Learning the HTML basics is easy and should take less than an hour. Cheap Web Design In London Due to the large number of people offering web design services in London, there is always a bargain to be found.Website design firms in London are in a very competitive market and some offer some great deals at various times of the year. The Technology May Change, But Human Nature Remains The Same Let me repeat that.. Web Site Design Mistakes - Database Parameters In URLs Creating a web site takes thought, planning and execution. Unfortunately, many designs are dead in the water before they are even published as far as search engine optimization is concerned. Long Copy Sales Letters on the Web: Hype or Not? I have written before about long sales copy on the web. But I have more to say on the subject. Business Opportunity for Graphic Designers As a graphic designer, you are sitting on a gold mine. You have a skill other people do not have, and you can use that skill to earn a good living. Web-Safe Fonts for Your Site Choosing the right typeface for your website copy is important, since it will affect the way your readers perceive your page (serious and formal, or friendly and casual). Aside from this, there are also important usability concerns. Basic Graphic Design Wether you design your business brochures, flyers, web page, or ads there are some things that you need to know. There are some basic graphic design principles that those of us trained in the commercial art/graphic design field don't always share. Got Web Traffic but Still Low Sales? Ten Ways to Selling Success - Part 2 Part one of this article is available at www.bookcoaching.
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