|
|
|||||
|
Are You Using The Four Letter Word?
The most powerful word in the marketing dictionary is made up of just four letters: F-R-E-E. It doesn't matter what kind of product or service you're promoting, if you can use the word FREE in your advertising and marketing, then your response rates will shoot up. People like FREE stuff. In fact, many people simply can't resist the word FREE! The problem is, you can't use the word FREE unless you actually have something FREE to give, for example: Click Here To Download The FREE Demo! Contact Us For A Price Quotation - It's FREE! Take The FREE Tour Of The Member's Area Order Now And Get ***** For FREE! Subscribe To Our FREE Newsletter! These are all effective ways of introducing the magic word. However, the best FREE idea of all is the FREE ebook. It doesn't matter what kind of product or service you sell, you can use FREE ebooks as a promotional tool to carry your advertising AND build your reputation. By creating an ebook that is related to your product or service, and by giving that ebook away for FREE, you achieve three things in one go: You give yourself a legitimate reason to use the word FREE in your advertising and promotion. You generate FREE publicity for yourself by promoting your product or service from inside your FREE ebook, You build your credibility by making your book useful and relevant to your target market. To get the most out of this great FREE promotional tool, keep these points in mind: The ebook must be more than just a blatant ad for your product or service. This could damage your reputation rather than enhance it. Keep your self-promotion present without being 'in your face'. The content of your book must be useful and relevant to your target market. There's no point in giving away a FREE ebook that contains Internet marketing articles written by other people, if you're promoting guitar lessons. You'd be much better off doing a bit of research online and creating a short ebook on the history of guitar playing. After all, the primary aim of the FREE ebook is to build your reputation in the eyes of potential customers. Encourage other webmasters/e-zine publishers to freely distribute your book to their visitors/readers. Be sure to state this clearly inside the book and anywhere you make the book available for download. Offer to create customized versions of the ebook for those webmasters who want it. For example, you could place an ad for the webmaster's site on the cover page. This will encourage him/her to work harder at giving it away, thus spreading your message to more people. Promote your FREE ebook by listing it on shareware sites and in ebook directories as well as on your own website and e-zine. So, get busy. Ask yourself what it is that your target market is interested in. Make a book that feeds that interest and then start giving it away! About The Author Michael Hopkins is owner of BizzyDays eBook Publications. Download Brand New Original eBooks for FREE at: Download The eBook Publishing Success Package at: http://selfpublishing-ebooks.htm
MORE RESOURCES: | ||||
|
|
Ebooks - the Easy Way To Get Published Now!
A friend put the story of his life as a professional magician, film promoter and entrepreneur on paper. It took ten years, two electric typewriters and probably a gallon of correction fluid.
Top Ten Tips To Get Started Writing Your Book - Part 1
You are far more likely to successfully write and publish your book if you follow these tips before you [start writing] write a single chapter. 1.
7 Secrets to Explode your eBook Sales! Part 7
Secret #7: How to create a mountain of sales using multiple Royalty Publishers!Aho!Are you making this mistake in your eBook business?You submit your sales page to search engines. Then you submit your eBook to a few eBook directories.
30 Truisms About eBook Authoring
The decision to author an eBook is a life-changing decision. The "fallout" from publishing an eBook will change forever the way you see yourself and the way others see you.
Goals and Objectives in Authoring an eBook
Goals begin behaviour, consequences maintain behaviour!IntroductionIt is ESSENTIAL to set goals, objectives, targets, expected outcomes? throughout the eBook authoring process. The positive consequences of completing tasks that accomplish the goals you have set is the motivation to keep moving forward.
For Wannabe eBook Authors - 5 Key Questions
Are YOU ready for the eBook authoring adventure? Do you have what it takes to author an eBook? Is there an eBook author inside of you? Are you not sure whether or not you have what it takes to write that book that's been living inside of you for years? Are you reluctant to start writing your eBook, fearing that you won't complete it?Let's examine your attitudes, skills and knowledge that you bring to the eBook authoring process. Let's look at some key questions you can ask yourself to see if your "readiness" for embarking on this authoring adventure is obvious.
Online Promotion: 20 Phenomenal Tricks To Sky-rocket Your Traffic And Sales With eBooks
There are many authors who have made a killing with their ebooks on the internet.How about you?What is your story?Have you published any ebook?How are you doing?Come close and listen up buddy, because I will now reveal to you the little known industry's amazing online promotion secrets that can help you sky-rocket your traffic and sales with your ebooks.
Self-Publish Your Ebooks Through ClickBank
There was a time when ebook publishing was seen as a reluctant half-measure for authors who had failed to impress the mainstream press. But as on-screen reading technology improves and the buying public becomes aware of the instant gratification and easy navigation that downloaded ebooks can provide, their popularity is growing and so too is their market.
Internet Advertising Solution: 18 Reasons Why Giving Away A free Ebook Can Help Heat Up Your Sales
Sometimes, you may have to give something away in order to get something from others!One thing you can give away easily is an ebook.Below are internet advertising solution and insights to help you.
Are Ebooks Overpriced?
Who ever thought that one day books would not be written. People no longer have to go to stores and buy books anymore, they can read them online by authors who instead of paying the extra money to get published, simply put their book in a virtual form.
The Story of a Downsized Manager and His Ebook Business
If you've been following the business and economic news around the globe, you should know about how unemployment rates have hit year lows. The recent economic downturn was one of the worse in history and has affected loads of people.
3 Powerful Types of eBooks That You Can Sell Online
A big part of knowing how to write and sell ebooks is understanding exactly what will turn a prospect into a hungry buyer.As you may have already discovered in my "Ultimate Information Entrepreneur's Success Package", earning months and years of leveraged income from a few weeks writing has virtually NOTHING to do with your writing ability, but EVERYTHING to do with understanding how to identify and satisfy a raging hunger within markets.
Cashing In by Writing How-tos
If you enjoy explaining how something is done step by step, you may just have an saleable article or book idea. How-to articles and books are favorites at many magazine and book publishers.
eBooks: With Courage and Patience, We Are Getting There
Just how do we make the "e" in e-books stand for "easier"? Well, how about this? Let's scrap the existing digital rights management. Instead everybody in charge of administering DRM would be re-trained overnight as digital priests.
The Advantages Of Being An e-Book Writer Or Publisher
All well known experts have agreed that informational products especially eBooks are without any doubt the number one home based business opportunity. They are much easier to create than one may think.
Website Promotion: 10 Uncommon And Unusual Free Product Bonuses
Giving away free bonuses is one well tested website promotion strategy that can help you make more sales.Here are a few product bonuses you can give away.
Self Publishing Era: Digital Publishing Tears Down Walls
Since the birth of publishing, authors have been forced to deal with the middlemen of this industry; the publishing houses. Often some of the best authors are turned away at the door because they are not "recognized" enough.
How to Almost Guarantee Your eBook Market Success
Conceptualizing a profitable idea and formulating a marketing plan to sell it is a relatively exhausting task. Not everyone is gifted with the creative juices to come up with a cutting edge concept.
Why eBooks Are The Most Overlooked Path To Online Prosperity
The ebook revolution is here! The Internet now makes it possible to come up with an idea, turn it into an ebook, distribute it over the Internet, and start making money - all in 30 days or less. In the offline world, 30 days wouldn't typically even be long enough to start getting rejection letters back from publishers.
Convert Productive Articles to Profitable eBooks
How many articles, reports and discussion papers have you written in your life? If you are like most people, these articles have probably been used very little maybe only once. Why not use the work you've already done and create a new product that can improve both your productivity and your profits.